sponsoo_blog

Sport Sponsorship News - presented by Sponsoo

Tag: Image

The risks and benefits of working with high-profile athletes

The question remains: Whether and how can a sponsor terminate a sponsorship contract in the case of misconduct by an athlete? What modifications can be added to a contract in order to secure a brand's image and reputation?

In Game Advertising – Sponsoring within virtual worlds

If you have been following this blog for a longer period of time, you might have noticed that the Sponsoo-Team likes to play a round or two of good old videogames. Maneuvering a hero through exciting adventures or beating a colleague in a heated FIFA-match is just too much of

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