sponsoo_blog
Sport Sponsorship News - presented by Sponsoo
Tag: Sponsoo
Are you following your favourite athlete on Social Media yet? Most of today’s big athletes are quite active on Social Media. They nowadays share their lives as athletes on Social Media. But other than that, they often share more private things including family and friends as well as their love
Social Media is an important part of digitalization and it seems that the present couldn’t be imagined without it. Social Media and its various platforms are an opportunity to share, to discuss and to connect. But have you thought about building your own Personal Brand with the help of Social
Sports events are an important part of sponsorship placements. If you think of soccer, everybody has a picture in mind of a huge soccer stadium with the advertisement banners at the side of the soccer field. But what if these banners showed political statements? In recent European soccer matches, pitch-side
Electronic sports, or esports for short, has developed into a huge market in recent years. Many people still think of esports as nerds who sit in their basement and just play all day long. millions of dollars in prize money. Esports players are top athletes who have to be both
Since December last year, Team Sponsoo has gone back to working from home. As much as we all understand the severity of the Covid numbers and the necessity of working from home - we miss working in the office with our colleagues! However, there is no time to get upset
The question remains: Whether and how can a sponsor terminate a sponsorship contract in the case of misconduct by an athlete? What modifications can be added to a contract in order to secure a brand's image and reputation?
2022 is just two weeks old and by now, everyone seems to have posted their reviews about what has been achieved in the previous year. As fun as it is to reminisce about the past, as a future-oriented start-up we are more interested in what lies ahead.
When our founder Andreas Kitzing recently published a LinkedIn article about “Taking Parental Leave as a Startup CEO”, we all were positively surprised by the sheer volume of responses. Apparently, it’s still really unusual that people in leadership positions take parental leave, especially if they’re men. We used this occasion
To identify how the nature of partnerships has evolved and which trends arise from it, we have looked into Nielsen Sports Report - 2021 Global Marketing Trends, which has discovered some interesting key facts, in particular regarding brand activation and the acceleration of digital transformation across sport.
If you have been following this blog for a longer period of time, you might have noticed that the Sponsoo-Team likes to play a round or two of good old videogames. Maneuvering a hero through exciting adventures or beating a colleague in a heated FIFA-match is just too much of
